WORLD GALLERY - Apple Cannes Lions 2015
2015 Cannes Lions – Grand Prix Winner – Outdoor
2015 Clio Awards – Grand Clio Winner – Outdoor
I, along with my art director, came up with this Cannes grand prix winning idea. I wanted to use our extensive media buy as the world's largest art gallery, turning the camera around and focusing on the work being created by our users on the world's most popular camera… an iPhone. I pitched this idea, worked extensively with the teams in Cupertino, saw it through for about 3 months, but ultimately left before it saw production and delivery.